To become a councilor, the President, Envoy .... The provisions of the New Year ... should prevail in the election campaign, in the noble rivalry of the arguments and programs!
Akurat!
For you know that every argument you can make fun of, najsłuszniejszy postulate wyszydzić and programs, and so no one reads.
PR counts - and that's OK, when's behind something else, it gets dull, where a good PR person is a shell: no program, no ideas, no ideas .... Unfortunately, the modern politician is a product to promote, just like peas Bonduelle or miraculous remedy for flatulence. The noblest of the candidates has no chance against the titans of political marketing!
Akurat so happens that I know personally the man who belongs to the less numerous, which still wants to. Interesownie and not necessarily only for himself.
competed in the County Councillor with the vile place and without a good prospect. You can, however - thanks to the program the candidate and his personality? It can also ... in some little ... but above all thanks to his diligence and determination to end, using a few simple tricks in the field of persuasion and marketing.
We will not reveal all the secrets of the kitchen, I will just study the content of advertising leaflets, which illustrate some of the mechanisms which are at the blogs talking.
Here's the flyer:
Dear Neighbours! What you have before our eyes, when you look at the area where you live? New people, housing, cars ... and old problems! certainly You know from personal experience how difficult it is to get involved to finally change something for the better! Would you like to change but do not have the time ... here we are now able to do much together: We will lower our municipal buildings - blocks may arise in , We work for the construction and expansion of bicycle lanes in our villages , Working closely with schools and social institutions, we will seek grants and support from the County let us make the cooperation with other sołectwami and promotion of our region in the county, county roads must be safe - together we will ensure the installation of barriers, signs, traffic lights, sidewalks, particularly in areas adjacent to schools, kindergartens, clinics and offices. this all we can do together - just that on November 21 to throw a card into the ballot box with an X in my name: third [X] NAME OF CANDIDATE It's that simple! And I guarantee you that take care of the rest! I count on your vote and thank you for showing me the confidence! Best regards - SIGNATURE OF APPLICANT your candidate to the District Council ------------------------ --------------
course, the final content of the leaflets is a compromise between the candidate and my expectations, but it has proved to be effective - in combination with other elements of the puzzle - to get calm, despite councilor place on the list, which usually does not take. "
invite soon, we will analyze the text closer, wondering what could decide on its effectiveness.
